In recent years,despite the protection of the monopoly system for tobacco enterprises,the challenges and pressures are both existent due to the International Treaty on Tobacco Control.As a consequence,the transition from system to culture management is crucial to the development of tobacco industry.Under the background of relevant documents issued successively,some enterprises have established their own corporate culture,which has formed a trend in whole industry.Since China Tobacco Anhui Industrial Co.LTD(hereafter referred to as China Tobacco Anhui)put forward corporate culture construction program of "climbers" in2009,constructive results have been achieved as well as disadvantages.Especially because of the effect of major transformation from 2014,China Tobacco Anhui has entered a bottleneck period.This article takes China Tobacco Anhui as research object to summarize current status of its cultural construction combining theory and reality.On this basis,the author found problems through questionnaire survey and searched various improvement methods referring excellent tobacco enterprises.This paper has played an important role in promoting the culture construction of tobacco enterprises. |