Research On Competitive Strategy Of Central Asia Business Of Wei Qiang Drilling Co.Ltd

China is a big energy consuming country,with a large population and low per capita energy ownership rate.In the rapid economic development today,the energy supply should be very sufficient,but Chinese oil and gas energy still needs to import,the countries of Central Asia are neighbors in China,and there is a profound friendship with China in the former Soviet Union,and continues to this day.Central Asian countries are energy exporters.The export of oil and gas resources can bring stable income for Central Asia,and the countries in Central Asia are also a country with high per capita energy ownership rate.In China,these countries are limited in oil and gas exploitation,the development of engineering technology is limited,and the investment of funds can not meet the large-scale consumption of oil and gas exploitation.Choose from the perspective of the political or economic point of view,China is central Asia’s best partner,China has talent,technology and equipment,especially when the government implemented the "China Belt and Road Initiative" strategy,the Central Asian countries has become an important cooperation along the country,Facing the opportunity,China’s energy enterprises should vigorously develop oil and gas resources projects.Central Asia is one of the world’s energy supply sites,and its geographical position is important.Western drilling companies have been operating in Central Asia for a long time and skilled in technology.The international standardized management process and construction quality are unrivaled,and the competition in the drilling market is very fierce.Wei Qiang Drilling Company is Chinese leading Drilling Company,the largest international Drilling Company in China.The company has the advantages of capital,technology and international management.It has been operating in Central Asia for many years,and is very familiar with local customs and customs.It is the pioneer of the bilateral joint development of oil and gas energy.From the actual situation of the Wei Qiang Drilling Company in Central Asia,this paper,in the face of the competition opportunity brought by the strategy of the Silk Road Economic Belt in the face of the drilling and mining market of the western drilling companies and the local drilling companies,makes use of its own advantages and the low price as the main competitive strategy on the premise of ensuring the normal operation of the oil and gas in the local CNPC market.Differentiated service mode of regulated drilling is based on local oil and gas companies as a breakthrough point,expanding business volume in Central Asia’s market and expanding market share.