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Strategic Management Of Small And Medium Outsourcing Software Enterprises In Beijing

Posted on:2017-04-18Degree:MasterType:Thesis
Country:ChinaCandidate:J ZhangFull Text:PDF
GTID:2359330566956561Subject:Business administration
Abstract/Summary:PDF Full Text Request
The development of China's software industry has lagged behind the developed countries,the industry has not so far a relatively large-scale enterprises mature,the scale of most software companies are in million level or less.On the other hand,the development of the software industry an important economic and social development.Thus,to some extent,the development of Chinese software companies lag on China's economic development has had a negative impact.And strategic management software is the core business of software companies in long-term development has far-reaching implications for the software industry.Based on the study of strategic management for SMEs to explore some of the problems of small and medium software enterprises in strategic management exists,and Beijing,for example,through real cases from home and international studies of small and medium software enterprises are facing internal and external environment,look for the future strategic development of SMEs Road.As China's capital Beijing,bringing together a variety of talents,capital,culture and political resources,which for small software companies both opportunities and challenges.At the same time,Beijing's small and medium enterprise development software to some extent also the epitome of Chinese software enterprises development.Therefore,this article mainly in Beijing,for example,by means of SWOT analysis,small and medium software enterprises in Beijing's internal strengths and weaknesses and external threats and opportunities to conduct a comprehensive analysis,using data envelopment analysis later on the small and medium software enterprises in Beijing Strategy to assess the effect of the implementation,and then combined with the country's environment,explore the various factors affecting Beijing and Chinese software enterprises strategic management and major problems.Then the remedy for these problems,find solutions to problems,and ultimately help small and medium software enterprises to grow,lasting impetus to China's economic and social development.
Keywords/Search Tags:SME, Strategic Management, Contrast at Chinese cases and International
PDF Full Text Request
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