An Empirical Study On The Core Competence Of Midsize Property Insurance Company In China Based On Factor Analysis

Follow the pace of China's economic development of the new normal,in recent years,China's property industry is also running steadily.According to the China Insurance Regulatory Commission statistics,our local property insurance companies got 907.770 billion yuan original insurance premium income in total last year,increased 10.04% from 824.875 billion in 2015.Although our country's property insurance industry has made great progress in recent years,the number of the property insurance companies is increasing,the market of the property insurance is still in oligopoly stage.Midsize property insurance companies are more advantageous in terms of size and strength than small insurance companies.Midsize property insurance are more active,and can take on the responsibility of breaking the monopoly and building a healthy competition market structure.Therefore,the study of the core competitiveness of our country's midsize property insurance companies makes great significance to the development of china's property industry.Base on the core competition theory as the main guidance,based on the theory of industrial organization and the basic theory resources,this paper sums up the characteristics of the core competitiveness of midsize property insurance and constructs an index system to evaluate the core competitiveness of midsize property insurance companies in china,and according to the constructed index system,this paper uses the factor analysis method and the entropy method to carry on the empirical analysis.At the same time,compares with three major property insurance companies of China to evaluate the core competitiveness of the midsize property insurance companies to find out the weaknesses and put forward some suggestions to enhance the core competitiveness of midsize property insurance companies in China.The results show that the overall competitiveness of midsize property insurance companies in China is still a large gap with large property insurance companies,especially the company's business management level and the size.We need to take positive measures in the company's management,fund utilization,capital scale and product innovation to improve the core competitiveness of the midsize property insurance companies of China.