Research On The Construction Of Personal Credit Information System For Internet Finance In China

China’s current personal credit information system is built on the basis of the People’s Bank of China’s credit information system,and has a certain degree of advancement in the traditional credit market based on bank credit.However,with the rise and development of the Internet,the traditional financial industry has developed a new business model of Internet finance in the process of integration with Internet technologies.The traditional personal credit information system uses bank credit data as the standard to judge credit levels.There is no corresponding mechanism for the personal credit information of internet finance,which can no longer satisfy the personal credit demand of internet finance.The construction of a personal credit information system for internet finance can greatly solve problems such as credit defaults in internet finance and further purify the internet financial environment.In this paper,the comparative research method and the case study method are used.Firstly,the theory foundation of the personal credit information system is elaborated from the aspects of information asymmetry theory,public goods theory and transaction cost theory.Then,through the comparison of the traditional personal credit information system,the importance of the construction of internet financial personal credit information system and the status quo of China’s internet financial personal credit information system are analyzed.Then it compares and analyzes the three major foreign credit collection systems and provides experience and inspiration for the construction of China’s internet financial personal credit system.After that,it analyzes the Zhima credit case,systematically introduces the Zhima credit evaluation model,data sources and application scenarios,and analyzes the rationality of its credit model and the advantages of its credit system.Through the case analysis of Zhima credit,this paper believes that the Internet credit personal credit system has the advantages of comprehensive data sources,wide coverage in the credit group,reasonable credit evaluation methods,and rich application scenarios.It is the development trend of the future personal credit information industry.However,problems such as inadequate laws and regulations,incomplete industrial technology standards,and difficulties in information sharing have hampered the development of China’s Internet finance personal credit system.To address these issues,this paper finally proposes establishing an Internet finance subsystem by relying on the central bank’s credit collection system.The way to build the Internet personal credit information system,and to improve the information sharing mechanism recommendations,in addition,in other areas also proposed countermeasures and suggestions for the construction of China’s Internet financial personal credit information system to provide reference.