Research On The Countermeasures Of Perfecting China's Personal Credit System Under Internet Finance

In China,Internet finance has continued to flourish in recent years.Both P2 P lending,third-party payment and crowd funding have constantly changed people's spending habits,and the demand for personal credit information is also growing.The personal credit system refers to a system consisting of legal regulations,organizations,and market management related to personal credit investigation activities.Its three core elements include technology,institutions,and data.A comprehensive personal credit system helps the operation of the modern financial system and the development of the social credit system.The PBC Credit Rating Center,as a traditional personal credit collection agency in China,assesses personal credit by collecting credit data and other offline information.Under the background of Internet finance,traditional personal credit information can hardly respond to new problems in the personal credit information system.The market-based personal credit bureaus based on internet finance,represented by Zhima Credit,Jingdong Xiaobai Credit,etc.,use their own data and technological advantages to conduct personal credit assessments,and provide solutions to improve the inadequacies of China's personal credit information system.The research methods adopted in this paper mainly include literature research method,case analysis method and comparative analysis method.It also analyzes the development history,current status and characteristics of China's personal credit information system and the development history and current situation of China's personal credit information system under internet finance.It points out the main problems faced by China's personal credit information system under internet finance.Afterwards,in light of the specific issues faced by China's personal credit information system under internet finance,this paper selected Zhima Credit,Jingdong Xiaobai Credit,and other representative market-based credit reporting agencies for case studies to analyze the specific practices and acquisitions of these personal credit bureaus.At the same time,it compares how different countermeasures those bureaus take to compensate for the inadequacies of the personal credit information system.Finally,we have come to the conclusion of perfecting our country's personal credit information system under the Internet finance,pointing out the possible problems caused by the superposition of multiple solutions,and suggesting measures and suggestions for improving China's personal credit information system under the Internet finance.