Research On The Countermeasures Of Financial Risk Control Of LS Media Group's Acquisition Of RS Company

With the development of enterprise merger and market depth,and highly respected,and widely used in the field of economic development,not only effectively improve the efficiency of enterprise development,enterprise development to change the long time accumulation strategy,and help enterprises to achieve development and promotion in a short period of time.With the rapid development of China's market economy,enterprises are no longer limited in economic profit on the basis of the expansion and development of mergers and acquisitions,but with all kinds of resource optimization and refreshing,so as to promote the realization of sustainable development strategy of enterprises.So,a new development strategy in the enterprise merger and acquisition decision content than ever more complex,and long period,and has influenced the development of more factors,the business risk inadvertently improved a lot,such as the value of corporate mergers and acquisitions and mergers and acquisitions in the process of evaluating the risk of payment and other content.Based on this,scholars at home and abroad have carried on the related research,but the angle of view is different,and is limited by the time,the method,the technology and so on.Therefore,if the enterprise merger with specific case perspective,using system analysis method,report analysis method to analyze the process of mergers and acquisitions facing financial risks and Countermeasures of risk control,to seize the key issues of research,to provide new ideas and theoretical basis for risk control,so as to the overall operation of China's enterprise development,especially the effective implementation of the development of mergers and acquisitions,mergers and acquisitions under the control of strategic risk management and other aspects,has a very important theoretical and practical guiding significance.To solve the problems of the control of the financial risk in mergers and acquisitions,mergers and acquisitions,first introduced the background significance and content of the financial risk control;secondly,the existing domestic and foreign research literature were enumerated and summarized,overall,a more comprehensive study of unilateral financial enterprise risk management,and the research on financial risk enterprises under the complicated environment is still lacking,so the selection and application of system analysis method,the study on risk factors in the enterprise merger and acquisition from the perspective of system,put forward the enterprise financial risk management methods and measures of mergers and acquisitions;then,analyzes the general procedure of connotation,there may be financial risk in mergers and acquisitions,the characteristics of control after;the introduction of LS media group,the acquisition of RS's case,and the acquisition of enterprise development factors in all aspects of a comprehensive overview of the LS in The acquisition,facing pricing and financing and payment of financial risk,increase the cost of the acquisition,a burden on liquidity;then,the mechanism of financial risk control of RS company of LS media group,mergers and acquisitions are analyzed,including the principle,identification method,identification of risk factors of financial risk early warning of judgment,the adjustment scheme of the third party or the transfer of technology to the risk factors;after the above a series of investigation and research,according to the case of the financial risk of the LS media group of mergers and acquisitions,and proposes measures to reduce financial risk,including before the merger through the correct use of financial reporting methods of enterprise valuation,mergers and acquisitions in the choice of equity financing or mixed type of financing tool to avoid the risk of M&A financing,with equity,convertible bonds,warrants and other ways to reduce the risk of transfer,mergers and acquisitions by optimizing the whole joint venture Production liabilities,innovation and integration mechanisms and mechanisms to control the integration risk.I hope RS company financial risk control measures through the study of LS media group,and analyzing the experience and reference value integration enterprise financial risk and content acquisition strategy development,promote the concept of enterprise management and the understanding of the financial risk in mergers and acquisitions in the process of strategy implementation and important value,and in view of the various problems that exist at first,some countermeasures,so as to help enterprises in the premise of effective implementation of mergers and acquisitions to achieve optimization of maximum risk prevention and control of financial management,promote enterprise mergers and acquisitions to achieve strategic objectives,strengthen and improve enterprise performance management,and promote enterprises to implement sustainable development strategy.