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The Impact Factors Study Of Siting Selection Of R&D Center For Multinational Enterprises In Telecom Industry

Posted on:2018-08-12Degree:MasterType:Thesis
Country:ChinaCandidate:Y YangFull Text:PDF
GTID:2359330542468299Subject:Business management
Abstract/Summary:PDF Full Text Request
R&D site selection is one of the most important means for MNCs to implement R&D globalization strategy.Therefore,research on R&D site selection and R&D site selection has always been a major issue for multinational corporations and economic geographers.This paper first sorts out and summarizes the basic concepts and existing theories of disciplines,and reviews the relevant theories of various influencing factors in the existing R&D center location strategy model and site selection strategy.Furthermore,through the research on the number of foreign-funded enterprises' R&D and geographical distribution of these two dimensions,expand the data analysis to find out the number of "multinational companies choose China as R&D center set up by the increase and decrease of the development characteristics and the inflection point of time in the" site selection " What are the conditions of the level of which cities or regions more subject to R&D multinational multinationals "favorite."Using these basic knowledge systems and frameworks after the completion of the theoretical part of the study,which is the base for the target industry R&D center decision-making practice a comprehensive and detailed empirical analysis.Interviewed and surveyed the staff of the site selection and decision-makers,senior management and R&D center of 11 R&D institutions set up by foreign-funded enterprises in China.Through interviews,the relevant information about the location decision of the actual R&D center of the enterprise,and then summarizes them into four types of information collection points,namely:the motivation for setting up a new R&D center,the candidate condition factors considered when selecting a site,the activity contents of personnel in the new R&D center,the managers' Site performance considerations.Then edit these information into each question in the questionnaire for the corresponding data collection.Using data analysis tools,it analyzes and proves that market-oriented location and production-supported location are the main decision-making targets for the electronics and communications equipment manufacturing industry to set up research and development centers in China."The reason for site selection" and " Site-based decision-making focus on the impact of factors,"there is an important relationship between the "site" and "R&D center activities" is extremely significant correlation,for example:the production of support-driven site research and development center,mainly engaged in product process modification;These multinationals set up R&D centers in China,the site selection decision-making performance considerations mainly through the establishment of a new R&D center changes in local sales,the new R&D center annual project completion number,R&D projects to reduce the total cost of production enterprises to consider.According to the results of data analysis,this paper explores and analyzes the mechanism of interaction between R&D site selection strategies and influencing factors in MNCs.Based on the research results,a "basic model for R&D site selection and decision-making" Explain its application in the change of different enterprises and candidate conditions.Through the academic theory and business practices of the overall research and grasp,this paper suggests Firstly,in the face of the loss of international competitive advantage,China electronic and communication equipment manufacturing industry can use multinational R&D site in the development strategy and industrial structure of the host country,the crisis as an opportunity to fully adjust the industrial structure,industrial structure and create new national overall strategic layout of regional economy;Secondly,to strengthen national innovation and scientific research to enhance the R&D supporting construction,from not only "hardware" but also "Software" talent technology to proceed,to enhance China's R&D space level,improve China's R&D world competitiveness,to international business R&D exchange in a relatively passive position;Thirdly,it is suggested that strategic managers should adopt the decision-making model of R&D site selected which was designed in this paper regards the R&D site selection process.It is advantage for the idea of R&D site selection to carry out,and the strategic layout of the host country is actively cooperated with the host country,so as to systematically and objectively carry out the R&D location activities.
Keywords/Search Tags:multinational corporations, R&D centers, location strategies, influencing factors
PDF Full Text Request
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