A Survey Report On Retail Agent Business Of Bancassurance Cooperative Of Z Bank Branch In Shijiazhuang

With the introduction of a series of policies by the state,we have stepped up the further rapid growth of the insurance industry in our country.At present,the scale of China's insurance industry has already ranked third in the world.The development of our insurance market has reached a new level in history.The rapid development of our insurance market provides a platform for the strategic transformation of our commercial banks.Our commercial banks have many business outlets and good credit.The advantage that customer resource is sufficient,obtain the high quality product resource of insurance company,provide the customer with a Station type of financial investment services at the same time,to obtain stable intermediary business agent income.The traditional business of cooperation between bank and insurance company is retail agent business.The commission income and intermediate business non-interest incom of retail agent business is best in all of the business of cooperation between bank and insurance company.The context put the retail agent business as the key point in all of the business of cooperation between bank and insurance company.Through the field research and questionnaire survey and two sides of supply an demand of the cooperation between bank and insurance company to survey the retail agent business.Put forward corresponding suggestions to the existing problems.Hoping to give some reference to cooperation between bank and insurance company and small and medium-sized joint-stock banks.