The Study On Financial Risk Of China’s Real Estate Industry

Enterprise financial risk research is a very important research direction in the financial field.The development of an enterprise is affected by the financial risk to a large extent,and the financial risk can even determine the survival of the enterprise.There are many enterprises bankruptcy every year,and there are many enterprises drop into financial difficulties.Financial risk brings great difficulties in an increasingly complex economic society.The business environment is also changing,and the corporate investment and other financial activities become uncertain.Financial risk is that every enterprise will exist,but also cannot be eliminated,but we can use a reasonable way to circumvent,so that enterprises in the smaller financial risks to grow and develop.The real estate in industry in our country has developed rapidly in recent years,the real estate industry is China’s national economic pillar industry.It made a great contribution to improve the living standards of us,which greatly contributed to China’s economic growth.But the rapid development of the real estate industry has also led to a series of financial risks.The paper introduces the theory of financial risk and then explains the status quo of China’s real estate and its financial risk by using the literature method.Then,use the case analysis method and selecting Biguiyuan as an example to analyze the financial situation of the enterprise.And finally,it puts forward the measures to avoid the financial risk,and the measures are about the financial risk raised in the previous chapter of the enterprise.Finally,the paper summarizes itself and puts forward the shortcomings of the paper.Although the financial risk cannot be eliminated,but in the enterprise employees at all levels of joint efforts,reasonable to avoid financial risks,so that enterprises will have better prospects for development.