| Manufacturing industry is the main body of the real economy,which occupies a large proportion in the national economy.Strong manufacturing industry is a national prosperity and prosperity of the important guarantee.In May 2015,the State Council issued the "Chinese manufacturing 2025",clearly put forward to around 2025,China entered the world manufacturing powers,around 2035,and strive to make the overall level of China's manufacturing industry reached the middle ranks of the world's manufacturing power,and strive to 2050,namely the founding one hundred years,the manufacturing industry of our country comprehensive the strength in the world.The enterprise culture is the "soft power",is the soul of an enterprise,compared with capital,technology,channels etc.these hardware conditions,the future development trend of enterprise culture can decide the enterprise,can even decide the enterprise of vital importance.A good corporate culture,can make up for its weakness in the hardware conditions,to maximize the potential to tap the potential of employees,to win the trust of the market,get rid of the development bottleneck and achieve business growth.Study on enterprise culture began in the last century,the beginning of the 80 s,the theory was introduced into China at the end of 80 s,after thirty years of development and practice,theoretical circles and enterprises on the enterprise culture awareness of the importance of clarity,the study on corporate culture is more thorough,the related theoretical research achievements have been gradually transformed into the development achievements of enterprises.This choice of large state-owned manufacturing enterprises in Chongqing to build motor Limited by Share Ltd as research sample,analyze problems existing in the enterprise culture construction for the state-owned enterprises and the causes,and attempts to factors outside products,channels,technology to explore the deep-seated reasons of poor management of state-owned enterprises,the current predicament and solutions.Firstly,this paper mainly introduces the background of the topic,the theoretical significance and significance of the research object,as well as the current situation of domestic and foreign research on corporate culture theory and the analysis of the research results.Secondly,expounds the concept of corporate culture,the main features of the main features,the state-owned enterprise culture of private enterprise culture,and analyzes the similarities between state-owned enterprises and private.enterprise culture and different points.Thirdly,this paper introduces the basic situation of Chongqing motor Limited by Share Ltd and the present situation and main problems of enterprise culture construction.Secondly,starting from the factors of state-owned enterprise culture attribute,internal and external environment and other factors,the causes of the problems of construction of Chongqing motorcycle Limited by Share Ltd enterprise culture construction are analyzed in detail,and strive to explore the problems in cultural construction enterprise's problem.Finally,the paper discusses the goal and path of the enterprise culture construction,and puts forward her own views and ideas on the reconstruction and implementation of the enterprise culture construction of Chongqing construction Limited by Share Ltd. |
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