Research On The Development Of College Students’ Consumption Staging Platform

Internet consumer finance is the result of the transformation of traditional consumer finance based on Internet tools.The financial services through Internet tools to provide financial services to people and families.Which resulted in Internet consumer finance.At present,the Internet consumption financial model can be divided into electricity business platform,P2 P and college students consumption stage platform.This paper uses the method of network survey questionnaire,literature review research method,quantitative research and qualitative research to study the situation of college students consumption stage platform as one of the Internet consumption financial models,analyzes the development status of college students consumption stage platform and the selection of a specific case-ShenZhen Fenqile Network Technology Co.,Ltd.as a example to study the specific development process,this paper uses SWOT model to analyze the advantages,disadvantages,opportunities and challenges in Fenqile.According to the research on the stage of college students consumption stage,this paper finds out that there are some lack of supervision,information isolation and bad debts at the same time,experience rate is not high and so on,and found on the basis of the problem for the future development of college students staging platform made innovative proposals that the future direction of development.