Research On The Integrated Service Management Platform Of Heilongjiang Mobile

In the era of mobile Internet,the group customer market has important value to the economic income,operation and development,and brand image.Group customer market for communications operators in the next few years focus on the market,the layout of the group's customer market,the operator's long-term market position and economic benefits,play a vital role in the group's customer product business management will provide a favorable guarantee for the operation of the group's customer market layout.In this paper,the current Heilongjiang mobile group customer product business management problems are analyzed in detail,and the product quality is not guaranteed,the group product is not strong,and the demand response is not in place.It is the main factor for the development of Heilongjiang mobile group.And then analyze the reasons for the lack of quality assurance,product and customer demand mismatch is caused by the lack of product life cycle of the group.Then the paper puts forward the problems in the management and development of the group's customers,and gives out the overall plan of the construction of the product management platform.Finally,it discusses the implementation and security measures of the construction of the group products business management platform.The purpose of this paper is to provide a practical reference for the business management of Heilongjiang mobile group customer products to enhance the company's competitiveness,and promote the company's sustained and healthy development.I also hope that through this study to the domestic mobile communications operators and other related enterprises to bring a certain reference value.