XA Bank's Countermeasures Against The Development Of Internet Finance

During recent years,along with the development of Internet technology and its penetration of the finance,Internet Finance this emerging industry is growing rapidly.With the advantages of electronic commerce and information data,Internet Financial has profound influence on the management mode and the development trend of the traditional commercial bank.Internet Finance have brought the impact on the bank's customer structure,business structure,income structure and other aspects.Furthermore,it affects the function of commercial bank's capital intermediary,information intermediary,credit intermediary.It broke the traditional banking industry boundaries and competitive landscape,Making the original business model and service model of the banking industry has undergone a fundamental change.In the past few decades,the commercial bank has been in a leading position in the financial field.With the emergence of Internet Finance,the monopoly position of commercial bank is completely broken,has been a serious impact on payment and settlement,capital loans,financial management,agency services and other traditional financial business.Based on this,the paper first describes the overview of Internet Finance,and introduces the development of Internet banking at home and abroad,The second pointed out the impact of Internet Finance on the traditional commercial bank,The third it introduces the development status and problems of the Bank of XA in the background of Internet Finance,the fourth With the method of SWOT is used to analyze the advantages,disadvantages,opportunities and challenges of the Bank of XA,Finally according to the development status of the bank of XA,this paper puts forward some countermeasures and suggestions for the bank of XA to deal with the impact of the Internet Finance.Under the situation of increasing competition in the Internet Finance,it is of great practical significance to study the development strategy of commercial bank,the innovation of banking industry,the integration of Internet Finance and banking,and promote the long-term and stable development of Internet Finance and banks.Based on this,the paper puts forward suggestions and Strategies of reform and innovation for the bank of XA under the new situation of Internet competition,hoping that can make some references for the development strategy of other commercial banks,so as to promote its common growth and development.