The Research On Rural Tourism Development Under The Shared Development Strategy

The rural tourism is deeply implanted in China,it's the concentrated expression in the mutual influence of those factors include the rural resources,culture,society and life.What's more,rural tourism is a kind of life orientedtourism form,is the optimization methodto open up the path of development of the 123 industry,to achieve the integration of rural production,life,ecological resources,and to activethe factors like industry,economy,capital,land and other factors.Jiangxi's unique geographical position,suitability climate,quality environment,cultural diversity and colorful landscape,together provide the most solid foundation for the development of rural tourism in Jiangxi.Rural tourism has been an important part of the local tourism industry,and makes a lot of contribution in making people rich and promoting the employment.In recent years,relay on the two advantages of resources and market,rural tourism in Jiangxi has created a rich and colorful product system,and innovated multilevel of industrial organization mode such as county,scenic spot,locally owned accommodations and so on.However,with the remarkable achievements of the upgrading quality of rural tourism in Jiangxi,there are a lot of problems at the same time.Shared development,one of the core development principles put forward in the Fifth Plenary Session of the 18 th CPC Central Committee,aims to build a moderatel y prosperous society in all respects and share the fruits of development by all the peo ple.With the application of this principle,we can better allocate various product,livi ng and eco resources of rural tourism so as to fully fulfill the target of joint construct ion and sharing as well as joint prosperity and sharing.Therefore,this paper will have a comprehensive and in-depth research and analysis on rural tourism development in Jiangxi under the concept of shared development,in order to obtain some useful conclusions.This paper will research on the following aspects:Firstly,through the access to relevant literature and information,this paper analyses and comments on the existing research results of the rural tourism development under the concept of shared development,and then introduces the related concepts and theoretical basis which is needed in the research.Secondly,based on extensive information collection and full research on the existing research documents,this paper expounds the present situation and characteristics of rural tourism development in Jiangxi,judges the relationship between the poverty alleviation,holiday policy changes,rural electricity supplier,shared economy and rural tourism during the "13th Five-Year",analyzes the trend of rural tourism development in Jiangxi,then points out the factors that restricted the development of rural tourism in Jiangxi.Thirdly,this paper put forward related suggestions for the development of rural tourism in Jiangxi under the share development concept.It analyses and researches on different strategies which adopted the developing path of global tourism,shared economy,precise poverty alleviation by tourism and “Internet+”,and makes important significance for the development of rural tourism in Jiangxi during the period of the 13 th Five-Year.Last is the summary of this paper,which lists the main research conclusions,the shortcomings of the study and the direction of further efforts in the future.