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A Market Demand Forecast For Cigarette Products

Posted on:2018-10-24Degree:MasterType:Thesis
Country:ChinaCandidate:W DengFull Text:PDF
GTID:2359330515951361Subject:Business administration
Abstract/Summary:PDF Full Text Request
At present,China's economic development since 2014 into the "new normal",the tobacco industry must also face the development of "growth rate down,industrial and commercial inventories increased,narrowing the structure space,demand turning point approach" and other four problems,The real needs of the market,from the perspective of cigarette marketing ecological chain to promote the monopoly under the system of marketing strategy to promote the market,promote the industry under the new normal and stable and healthy development,is the current effective crack problem,an important path to deal with challenges.I believe that the implementation of market-oriented reform of the key and focus is on the cigarette product market demand forecast research and grasp.Taking A city as an example,based on A cigarette market situation analysis,has carried on the investigation,to A city consumer demand forecast through survey selection influence factors,to compare and choose the suitable demand forecasting model,and using the model to predict the future two years cigarette sales,forecast conclusion.Scientific and accurate prediction of the market demand for cigarettes is not only the basis for ensuring the effective convergence of the demand and supply side of the cigarette market,but also the practical needs of improving the operating efficiency of cigarettes business enterprises such as cigarette sales,distribution and warehousing.Therefore,the cigarette business enterprises in the current marketing model,do a good job in the region's cigarette market demand forecast,scientific forecast cigarette sales,grasp the real market operating conditions and needs to promote the purchase of goods and market demand matching,to ensure that the cigarette market on demand Supply becomes extremely important.
Keywords/Search Tags:cigarette products, market, demand forecast
PDF Full Text Request
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