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Study On The Crowdsourcing Model Of The Fresh Food Distribution In Hainan

Posted on:2018-10-08Degree:MasterType:Thesis
Country:ChinaCandidate:Y T ChenFull Text:PDF
GTID:2359330515492237Subject:Business administration
Abstract/Summary:PDF Full Text Request
The Internet economy navigate,breaks the traditional mode of economic limitations,people's consumption habits and change in trend,not only stimulate the transformation of the business model,but also stimulate the transformation and growth of the logistics industry.In Hainan,the behavior of the online shopping of fresh food is becoming more and more intensive,the island fresh food city logistics seems to be unable to do so,such as the high cost of distribution,the high rate of loss of goods,delivery is not timely and so on.How fun Internet plus fresh food logistics "and" how to break the "glass ceiling"-fresh food in the last mile distribution "to become the island's logistics industry need to solve the problem.In this research,by means of shared economy concept,combined with Hainan's current resource configuration,the fresh food city distribution Crowdsourcing suggestion mode for local fresh electricity providers to provide theoretical reference and to share the ideas of economic development.This paper introduces the logistics and distribution,Crowdsourcing and other related concepts,summarizes and combs the domestic and foreign research status of city distribution,and listed and summarized at home and abroad has advantages and disadvantages of typical city distribution operation mode and mode of success.Secondly,this paper analyzes and summarizes the current situation of Hainan fresh food city distribution mode,and collects the evaluation data of local food distribution based on SERVPERF service quality model.Finally,through the analysis of survey data on consumers,Crowdsourcing mode receiving degree distribution limitation,distribution costs and other factors,designed for local convenience store +020 Crowdsourcing distribution,the mobile terminal software Crowdsourcing distribution and community Crowdsourcing distribution four suggested models,as well as local introduction of Crowdsourcing distribution mode required policy and system security recommendations.
Keywords/Search Tags:city distribution, fresh food, crowdsourcing model, B2C, C2C electricity supplier logistics
PDF Full Text Request
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