A Study On The Tourism Attraction Of Historic Districts From The Perspective Of Tourists' Experience

On the background of mass tourism and urbanization,many cities build or transform a large of different scales and qualities historical block tourism destinations,some historical blocks turn to city's image card or popular attractions,bringing city reputition and economic income.However,there are also historical blocks failed to transform,caused the historical heritage of serious damage and make a unnecessary resources wast.Therefor,it is necessary to analyze and draw lessons from the experience of successful cases,to the historical blocks of tourism destination transformation and operation of the proposed.Based on the theory of tourism attraction and experiential value theory,this paper systematically studies the generating mechanism and the generating mode of tourism attraction in historical blocks.Taking Chengdu kuanzhai xiangzi as a case,this paper uses data collection,literature review,field investigation and questionnaires to build the system of tourism attraction for the Kuanzhai Xiangzi.And puts forward some suggestions on the development and management to other historical blocks.The following are the theises' main contents and conclusions:(?)The mechanism of tourism attraction's researchUsing literature research method to study the mechanism of tourism attraction.It is concluded that the tourism attraction system is composed of three parts: the travel destination pulling force,the tourist demand pushing force and the connecting factors between the above mentioned factors.(?)Based on the empirical research of Kuanzhai xiangzi,the thesis study draw Kuanzhai xiangzi's tourism attraction system.Kuanzhai xiangzi tourism attraction system is composed of three parts:the travel destination pulling force,the tourist demand pushing force and the connecting factorsbetween the above mentioned factors.The tourism destination pulling force includes tourist service/entertainment and shopping/intangible cultural performs/historic building / food and cultural atmosphere;tourist demand pulling force includes social intercourse motivation/different place's experience and self-fulfilment;tourism medium includes scenic spot image and dimensional perception.(?)Proposed the developments of historic blocks of tourism destination management recommendationsBased on the previous research,this paper puts forward some suggestions on the development and management of tourist destinations in historical blocks:Continue to have the historical buildings which have higher historical cultural value;Protecting blocks space arrangement;Reserving intrinsic resident's lifestyle,make historical cultural atmosphere;Strengthening cultural symbol's application in the reconstruction of space environment.Culture and commerce have a organic combination.Highlight the cultural function,avoid excessive commercialization.