Research On Enterprise Information System Optimization Scheme Based On Freight Forwarding Business Process Reengineering

With the rapid development of our economy,the scale of international trade is expanding,Especially after accession to WTO,the international freight forwarding business has increased by leaps and bounds.Meanwhile,The continuous improvement of customer requirements and diversification demanding of freight forwarding services are growing.But most of freight forwarder enterprises blindly attache great importance to the branch network expansion,ignore information construction.It make the enterprise information behind the business development?management confusion?the branch cannot form the standardization processing.The result is worse for enterprises.Based on the situation,Freight forwarder must break through the bottleneck,make full use of information management methods to optimize business processing,constantly promote the enterprise sustainable development.Freight enterprise information has three levels: The first is internal demand oriented,for example,to optimize business processes and sharing information resource for the purpose of information collection,the goal is to standardization?efficiency and low cost.The second is external connection oriented,for example,connecting with customer information system for data?set up efficient supply chain information,all of the measures is to improve service ability and freight enterprise core competitiveness.The third is as the improving management optimization decision-making oriented.All of the data information should be comprehensive analyzed,as the basis of enterprise development decision.Freight enterprise information has two directions,one is optimizing the freight system platform,let the single function of freight software optimize into the freight management information system software,It can make different departments to achieve the comprehensive information management functions.The another,Enterprise official website and e-commerce platform is using the internet to carry out the business.In this thesis,T forwarder company as a case,Analyze and research theinformation management system of the optimization processing,Starting from the information theory is introduced,combined with the feature of forwarding industry information,study T forwarder company information situation from the business processing analysis to explore the optimization scheme.Through the research and processing analysis,optimize the company management information system and official website ? e-commerce platform.The management information system is optimized according to the function module,The module is including marketing information system?business operations ?financial audit system ? official website and e-commerce.Meanwhile,it make tracking information of optimization for company,put forward the company's future informatization goal,etc.The information optimization and successful experiences for T forwarder company can give other freight enterprises to provide reference for business process optimization.