Research On The Tactics Of Improving Supply Chain Flexibility In Equipment Manufacturing Enterprises From Aspect Of Supply Chain Collaboration

With the intensification of global competition and environmental uncertainty,the contemporary commercial competition has evolved from competition among individual enterprises to supply chains.For this reason,enterprises with strategic vision are seeking to enhance the overall competitiveness of the supply chain.The supply chain flexibility is considered as effective ways to deal with environmental changes and uncertainties in the supply chain.Therefore,it is very important to discuss the flexiblity promotion tactics for supply chains.Supply chain collaboration is an important method which can allocate resources optimally and promote cooperation among enterprises,hence providing a new approach to improve supply chain flexibility.This paper selects equipment manufacturing enterprises as the research object and uses case studies and empirical analysis to deeply study the relationship between supply chain collaboration and supply chain flexibility.Firstly,we rewiew the researches of supply chain collaboration,supply chain flexibility and product modularization systematically at home and abroad.Then,based on the case analysis of SAIC-VW,the relationship between business collaboration,strategic collaboration and supply chain flexibility was discussed.And the conceptual model was built based on theoretical analysis.Finally,we conduct an empirical analysis with SPSS19.0 software to analyse 121 sample datas which was collected to explore the relationship between supply chain collaboration and the supply chain flexibility,as well as the regulatory effect of product modularization.According to the case study of Geely Automobile Holding Company,this paper also analyzes the level of its supply chain flexibility and finds some flexiblity promotion tactics for Geely Automobile.Through the in-depth case study and empirical research,this paper draws the following conclusions:(1)Business collaboration has positive role in promoting production and logistics flexibility.(2)Strategic collaboration has positive role in promoting supply,production and logistics flexibility.(3)There is interaction between business collaboration and strategic collaboration on the promotion of production flexibility and logistics flexibility.(4)Modularity of product has moderating effects on the relationship between business collaboration and production,logistics flexibility,and it also has a moderating effect on the relationship between strategic and logistics flexibility.Based on the research conclusion,this paper proposes two-point supply chain flexibility promotion tactics:(1)Integrating business collaboration and strategic collaboration to enhance supply chain flexibility: Using strategic collaboration to determine improving objectives,planning funds,technical support and then complete specific business processes with business collaboration.(2)Implement product modularization tactics: Complete the modular integration in supply chain procurement,production,logistics which driven by the product modularity.This study enriches the theory of supply chain collaboration management,and provides a new way to improve supply chain flexibility.In this way,it has a certain significance for manufacturing enterprises to enhance the overall competitiveness of the supply chain.