Inheritance And Innovation

Bao Zheng,a well-known name,usually known the story of Bao Zheng and legend are mostly seen from the film and television works,also some literary fiction,which was be processed and recomposed based on the records of Bao Zheng on the literature processing and adaptation.Bao Gong being flourish and loved by the people in ancient times,the main reason is the personal charm and character.Bao Zheng comes down through the years is rooted in being processed and spread by folk the artists and people.Through searching and visiting his hometown and the Lord Bao Memorial Temple,there has little visual element about him except some images.Due to serious lack of Lord Bao' character and the surrounding innovative products,this paper is mainly to solve the problem.Through understanding deeply of the history,literature,filmsof Bao Zheng's character,we can come out of the entice evolution and character of him.I can create the new image of Lord Bao in line with contemporary aesthetic ideology by learning from the Chinses traditional artistic expressions like Woodcut New Year paintings and comic book.The research method adopted in this paper is the research method,through the field investigation Hefei bag park and Kaifeng Bao Zheng Temple and Kaifeng government,feel the package culture and charm,field collection of information;induction method,by reading the historical books and the typical package of literary works,The paper analyzes the process and the cause of the change of the image of the BaoZheng,and further understands the package of the package.The creation method is based on the investigation and research of the Bao Zheng,Traditional art elements,with modern expression techniques on the package of personal image design creation.The research results of this paper are not only the inheritance and innovation of Bao Zheng's personal image,but also the development of Chinese traditional culture from the macroscopic sense.The visual image of Bao Zhang has a certain positive effect on the development of package culture and peripheral products in tourism industry influences.