Research On The Interactive Integration Development Of Cultural Industry And Tourism Industry

Since the outbreak of the global economic crisis,the major economies have entered a new stage of "big adjustment,big change and big transformation".Since 2015,the economic recovery in developed economies slowed down,economic growth in developing economies decline accelerated,the global economic recovery momentum weakened again.Against the backdrop of the weakening global macro-economy,China has accelerated the pace of economic structural reform and transformation of the development mode.After seven to eight years of global economic recovery and rebalancing,a number of new technologies,new industries to breed faster pace,there have been many new signs and new trends that have had a profound impact on the world economic situation.In the promotion of new science and technology in the service sector,because of the depth of the evolution of industrial convergence,some industries that were facing the development predicament ushered in a new development opportunity,and showed great development potential.Cultural industry and tourism industry are important modern service industry.Both combine the cultural and economic attributes in one,and both have high correlation,strong permeability,natural coupling characteristics.Strengthen the cultural industry and the tourism industry in-depth integration,promote the development of interactive integration of the two industries,will help to accelerate the development and prosperity of cultural industry,promote the transformation and upgrading,and improve quality and efficiency of tourism industry,thus promoting China’s industrial structure optimization and upgrading.Based on the above-mentioned realistic background,this paper tries to study the interactive integration development model of cultural industry and tourism industry from the perspective of industrial convergence,hoping to provide a new development path for its transformation and upgrading,and accelerating development,at the same time,provide a feasible way for the optimization and upgrading of China’s industrial structure.This paper will demonstrate the relationship of interactive integration development between culture industry and tourism industry from the theoretical and empirical aspects as detailed as possible.On the one hand,it can make up for the deficiency of pure qualitative research,and on the other hand,it can improve the scientific nature of the research to a certain extent,so as to improve the guiding significance to reality.In the part of qualitative research,this paper mainly analyzes the integration process of cultural industry and tourism industry.First of all,the paper summarizes the internal and external dynamic systems that promote the interactive integration between the two industries.Then,on the basis of the analysis of the dynamic mechanism,from the common characteristics of the two,the paper constructs the mechanism of cultural industry and tourism industry interactive integration development.Finally,based on the above analysis,this paper makes a detailed analysis of the whole process of cultural industry and tourism industry interaction and integration,including the early,middle and late three stages,of which the medium-term stage is the article focuses on analysis of the part.Among them,the middle stage is the key part of this part.In the part of quantitative research articles,this paper first uses the panel cointegration analysis and the panel error correction model to test the interaction between the cultural industry and the tourism industry from the national and sub-regional levels,and analyzes the long and short term causality Analyzed.The results of the study show that in the interaction between cultural industry and tourism industry,there are common characteristics in the long term,there are regional differences in the short-term.Secondly,the article uses the input-output method to measure and compare the actual situation of the cultural industry and the tourism industry’s interaction and integration in detail from the two aspects of industry as a whole and sub-industry.The results of the study show that,on the whole,the tourism industry plays a more important role in promoting the cultural industry,while the emerging industries of the cultural industry show a stronger integration initiative to the tourism industry.The results of empirical study verify the content of the theoretical analysis,that is,in the process of cultural industry and tourism industry development,there is an interactive integration of the development of industrial relations.This also proves the correctness of a series of policies designed to promote the integration of the cultural industry and the tourism industry.And also more determined,in the coming period,China continues to promote the cultural industry and tourism industry Interactive Integration development of the confidence and determination.