Study On Optimization Of The Insurance Marketing Team PA Group Internet Plus Integrated Financial Platform

Innovation has been the subject of constant innovation of financial industry, but also support the financial industry has maintained a dynamic source of growth vitality and sustainable development, "Internet plus comprehensive finance" is the development trend of global financial industry, is the inevitable product of the development of the times, in the new trend of the times and in the process, are in the financial industry a new round of opportunities, innovation and growth, who will be the fastest inherent mode and Internet plus integrated financial platform is embedded and cohesion, conform to the needs of customers, adapt to changes in the market, who will grasp the opportunity of future development of the industry. There is no doubt that the PA group is to go in the forefront of the development of the financial sector innovation.The PA group through its prudent business in recent years, the correct market strategy, continuous innovation and breakthrough, the company scale and development to achieve continuous breakthrough, the successful management of the core chip is the rapid growth of the millions of insurance marketing team, the PA group is the foundation and starting point beyond the market operation. PA group trend to actively embrace the Internet and finance, the initiative to promote millions of its insurance marketing team from the traditional insurance sales model, in the "Internet plus comprehensive financial platform under the support of the marketing team to optimize and upgrade.This paper starts from the theory, select the PA group in the "Internet plus integrated financial platform for business development of the insurance marketing team as the research object, a detailed analysis of the current situation of marketing team optimization innovation platform, the existing problems and causes, combined with the actual situation of PA group, this paper argues the need for the following four the team further optimization: improve th e marketing team management structure and coordination mechanism, enhance team support, professional, marketing team to promote the value of wire integrated financial account manager marketing team with the help of Internet transformation, and comprehensiv e financial customer service system, the marketing team to further upgrade the risk prevention mechanism of promoting, promoting and implementing.This paper through the upgrading of the insurance marketing team Internet plus comprehensive financial forms, find the continuous optimization of the marketing team to adapt to the specific action and method of the new platform, and the optimization and upgrading of other domestic traditional insurance marketing team in the future of the Internet and comprehensive financial has certain reference significance.