Research On Electronic Commerce Supervision Of FuZhou

Electronic commerce is a new economic activity in recent years, because of the current laws and regulations for electronic commerce is not perfect, the government of e-commerce means of supervision is not enough, the current electronic commerce appeared a lot of illegal activities, confusion of market competition, consumer rights difficult. These problems greatly restrict the development of electronic commerce, disrupt the business order of electronic commerce. The relevant government departments must assume responsibility, reconstruction of orderly competition in the e-commerce market order, to the field of electronic commerce to supplement the legal gaps, strengthen supervision, make the development of e-commerce market move forward on the right track.Taking Fuzhou city as an example, the application of market failure theory, government intervention theory, public governance theory, literature analysis, comparative analysis and research method to study the current situation of Fuzhou City, the development of electronic commerce to use to obtain first-hand information through the questionnaire and interview. The study found that the current Fuzhou city government regulation of electronic commerce of existing laws and regulations can not adapt to the current situation of the development of electronic commerce, electronic information database is difficult to meet the current credit supervision to the main business of electronic commerce, at the same time for the supervision of personnel training is lagging behind the regulatory requirements and other issues. Therefore in order to carry out effective supervision of Fuzhou City, the current electronic commerce, should from the perfect legal laws and regulations, strengthen regional exchanges, to cultivate talents and improve the credit system, innovation management method and other aspects. From the western developed countries, China's government regulation more successful city management experience, through to the domestic e-commerce market function analysis for government regulation first need to determine the legal status of electronic commerce law as soon as possible, to improve it from the legislative level, improve market access standards, the implementation of advertising supervision, protect the interests of consumers, at the same time we should improve the traditional regulatory approach to adapt to the new regulatory requirements. This study aims to put forward suggestions to help Fuzhou municipal government to improve service measures and regulatory methods, and promote the healthy development of e-commerce market in Fuzhou through the supervision of the local e-commerce market in Fuzhou.