Sales Staff Performance Management System Optimization Based On Dalian Branch Of Shanghai Cosmetic Company

With the rapid economic development of our country, more and more intense competition between industries, changes in the external environment is more complex,human resource management has been more and more enterprises pay attention to it,but as the core of performance management has gradually been in enterprises use.Effective performance management can promote the goals of the organization,especially basic survival and development for the cosmetic industry homogeneity, the sales staff is the enterprise, then the sales staff performance management is very important. In the sales process, sales staff only performance management, discipline and be able to motivate sales staff behavior and improve their enthusiasm and initiative, so as to improve the efficiency of the sales team. How to strengthen the management of sales staff, improve the economic efficiency of the organization, it has become the key to business success. Therefore, strengthening research on performance management theory and methods become very urgent. For performance management has in place a relatively complete theoretical system, but how these theories and the company's concrete practice is a major problem.Therefore, this paper, literature research, interviews and research and other research methods to Jahwa Dalian Branch sales staff performance management system for the study, study design optimization problem Jahwa Dalian Branch Sales Performance Management System. Firstly, the performance management Jahwa Dalian Branch sales staff problems including inadequate evaluation index setting,goal setting unscientific lack of performance feedback system, do not make full use of the evaluation results, performance appraisal and evaluation program single body implementation is not complete, etc., and further analysis of the causes of the problem.Secondly, to determine the content of the evaluation, development of key performance indicators, the index weight of the formulation and performancestandards developed four sales staff performance plan. On this basis, the proposed implementation process sales performance plan and communicate from performance,performance evaluation, performance feedback and complaints of a sales staff performance plans three areas. In order to improve the effectiveness of performance management, this article from improved job performance, job title and job adjustment,training and re-education and career planning are emphasized application performance appraisal results. Finally, organizational security, corporate culture and technical training guarantee security in three areas proposed safeguard measure Jahwa Dalian Branch sales staff performance management system.The main purpose of this paper is Jahwa Dalian Branch sales staff performance management system is optimized to give a complete and efficient performance management system, hope that through this system, and constantly improve the performance management enterprise sales staff, but also hope that through this system establishment of other departments or enterprises to improve their overall performance management and upgrading helpful to promote the implementation of a comprehensive enterprise performance management to lay the foundation. Meanwhile Based on the enterprise performance management theory specific application for the design of other Japanese corporate sales staff performance management system has a certain reference value. On the other hand, the theory and practice closely, domestic enterprises to overcome the performance evaluation copy foreign models acclimatized phenomenon, through the rational analysis of the actual situation and combined with the author's own experience, the existing advanced theory and practical as possible the combination of circumstances, the foreign theories with Chinese characteristics, so that the original theory better and more practical significance.