Management Of The Overall Budget Based Service Innovation Forproperty Service Businesses

Property management as a new form of urban management, which fits the needs of the market economy,has become a new service industry. Our property management developed from scratch, property management companies have been gradually expanding and constantly improving the level of management. It is not only the continuation and improvement of real estate but also an important part of the real estate market and real estate system. As an integrated business services, property management developed with urban real estate growth.In our country, level of property management is low, however, property companies compete very fiercely and disorderly at present. As a result, recent study about progress of property management companies has become increasingly important. According to the current research, 70% of the property management corporations are small and medium sized property enterprises. How to design a comprehensive budget management model, in accordance with the characteristics of the property management businesses to adapt to meet their characteristics, has become an important research topic.This paper is divided into six chapters, the first three chapters of the import content, introduces the research background and related concepts as well as cutting-edge research results. After a review of the literature and a combination of field surveys, understand the latest developments of the overall budget management in advanced Western countries, small and medium property management companies, as well as the matching between cost control, service innovation model and comprehensive budget management; meanwhile recognize property management budget management status in the domestic small and medium enterprises. By the means of contrast reference, the passage considers how to design overall budget management for small and medium property management companies. This paperresearches the overall development of a comprehensive budget management on the property management business and deficiencies in the current situation, especially the analyses on the current situation of small and medium property management companies overall budget management experience and combine the future trend, to put up with the design of property management for small and medium enterprises comprehensive budget management mode. The fourth chapter raises the key point of this article. Combined with internal and external surroundings, the small and medium property management companies should select a mode based on a comprehensive budget management service innovation.The fifth chapter is part of the case. The paper concerns Hengke Company case and then designs a comprehensive budget management model based on service innovation which is suitable for their development mode. The last part is the summary and outlook, raises further research directions.