Financial Risk Evaluation And Control Of The The Hainan Pearl River Holdings Company

With the reform of the economic system and the Continue to adjust, improve and optimize the industrial structure and consumptionstructure, Real estate investment contribution to national economic growth rate continues to grow, the real estate industry has become an important part of the economic structure. But in recent years, China's real estate industry is regulated by a series of national macroeconomic policies, at the same time also face the public enthusiasm for real estate investment loss and the increasingly fierce competition in the industry, the evolution process of the real estate market to speed up the step by step, How to survive in the market for a new round of reshuffle, even stand out, this is a problem worthy every real estate enterprise to thinking about. The financial risk is the risk faced by real estate enterprises in one of the most important risks.Thus,in the changing economic environment, enhance the control ability of real estate enterprises financial risk is particularly important.In this paper, starting form the basic theory of financial risk, combining with the characteristics of the real estate industry listed companies, using the factor analysis method, selected the 92 real estate industry, including the Hainan Pearl River Hodings company, using its 2009-2013 year financial targets to established a financial risk assessment model. By ranking results derived from financial risk assessment model, we can see that in the past five years in the Hainan Pearl River Holdings company's comprehensive financial condition in 92 samples of real estate companies ranked lower.At the same time we can see the Hainan Pearl River Hodings company's solvency, operation and development capacity have a relatively large impact on its consolidated financial capability, next, respectively, from the Hainan Pearl River Hodings company's solvency, operational capacity and develop the ability to analyze the results of the financial risk evaluation model. By analyzing the results, although the development of the Hainan Pearl River Holdings company'is good,but compare with the the industry average ability, the Hainan Pearl River Holdings company's debt paying ability, operation ability need to strengthen.Finally according to the above on the Pearl River Holdings Company financial risk assessment results, the Hainan Pearl River Holdings company can control the financial risk by create diversified financing channels, to establish a scientific and reasonable capital structure, strengthen risk awareness, strengthen financial management.