Study Of Development Of Forest Ecotourism Of Fengyangshan National Nature Reserve In Zhejiang Province

Abstract:In recent years, ecotourism has became an important part for promoting development of the tourist industry, and it plays an increasingly significant role in accelerating development of the national economy and the society. With thriving of ecotourism, how to reasonably planning and scientifically developing ecotourism arouse high attention of all circles of the society, such as the political circle, tourism circle, academic circle, etc. Study of ecotourism becomes a leading hot topic of the present academic circle accordingly. Based on the forefront study trench of the academic circle, taking the forest eco-tourism of Fengyangshan National Nature Reserve in Zhejiang Province as the discussion object, the article aims at analyzing exceptionally good conditions of the nature reserve for developing forest ecotourism from its abundant ecotourism resources, policy advantages, environmental effect, product advantages, location advantages, etc, discussing development status of forest eco-tourism of the nature reserve and its problems, and putting forward development strategies for promoting forest ecotourism of the nature reserve through investigation of tourism market of the scenic spot as well as research and analysis of relevant data and materials, with focus on specific planning measures of community involvement, government guidance, attraction development, project construction, etc.On the basis of extensive previous research achievements with regard to ecotourism and forest ecotourism and by means of investigation and analysis of the tourism market of the Fengyangshan and consuming behaviors of tourists, the article emphatically brings forward the idea of developing scenic spots from experience, healthcare, education and culture of forest ecotourism by making full use of policy support and natural and cultural advantages of the reserve on the premise of environmental protection, so as to change the way of developing forest ecotourism by pure natural resources of the nature reserve in the past; it lays stress on development of surrounding communities of the national nature reserve to be incorporated into the development scope of forest ecotourism of the nature reserve, in order to achieve a win-win result and sustainable development, thereby providing certain references to planning of forest ecotourism of the nature reserve in future.