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Research And Design Of Marketing Personnel Training System In Y Company

Posted on:2017-12-11Degree:MasterType:Thesis
Country:ChinaCandidate:Q YangFull Text:PDF
GTID:2349330488454813Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of society, people gradually realize that intelligence is one of the most important resources, talent plays an increasingly important role in the enterprise, the competition among enterprises is the competition of talents. Enterprise's development is inseparable from the employee, the employee's development is inseparable from the training, with the intensity of competition in the market carry high, enterprise management personnel have gradually realized the importance of human resources training work. Staff training is one of the important functions of human resource management and management.It is an important way to cultivate talents. It is also an important guarantee to improve the quality of employees. From the actual situation of the enterprise of constructing scientific and effective training system, attract, maintain and motivate talented people, are very helpful to keep the enterprise lasting competitive advantage, build a perfect employee training system is link is of vital importance to the enterprise human resources management work, also is the enterprise core competitiveness the key.This article focuses on the marketing staff training system for the Y stage the company conducted a systematic analysis of argumentation, from the discovery of the problem, analyze the problem, design process, solve veining exhibits designed a top-level design to comply with Company Y grassroots construction training system. Analysis of enterprise development strategy to grasp the marketing, strategic planning, precise analysis of the industry, in line with the actual needs of staff development at the same time satisfy the above conditions, hopes to build a new training system to be set up as a subsidiary company Y on particular macro design of several subsidiaries marketing personnel and marketing team building training programs and structures has practical significance of reference and reference the actual operation.
Keywords/Search Tags:Electronic company, marketing staff, training system, on the job training
PDF Full Text Request
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