Delivery Models Of Medical E-commerce Logistics

With the rapid development of information technology,electronic commerce is obtained to unprecedented development.Online shopping becomes an indispensable part in modern people's life.In this trend,"network of consumers" is quietly rising.However,pharmaceutical products has certain particularity and has very high requirements on the distribution speed and efficiency.If drugs purchased by consumers can not be delivered in time and may even threat the patient's health and life.Therefore,how to solve the problems of logistics and distribution of pharmaceutical products become a difficult problem that logistics and pharmaceutical companies are faced.In the "12th Five Year Plan",relevant departments of the pharmaceutical circulation are proposed to accelerate the integration of the medicine circulation industry and be encouraged to establish online chain pharmacies.Based on this,it has a very important significance to study the logistics distribution of pharmaceutical enterprises.Through the domestic and foreign medical e-commerce distribution related research results of induction,summary and comparative analysis,the paper gives the theoretical basis and practical basis.In profits from the domestic and foreign outstanding achievements both in theory and practice foundation,combined with Chinese medicine electronic commerce logistics distribution status and actual existing problems,this paper comes up with the selection,implementation and security strategy of logistics distribution mode of Chinese medicine e-commerce.Specifically the main contents of the paper are as follows.The first part is the introduction part.This part mainly introduces the background of the thesis,briefly introduces the current situation of medical e-commerce logistics distribution in China and abroad and draws lessons from the choice and application of logistics distribution mode of Chinese medicine e-commerce.Then the purpose and significance of the research are given,and the main methods,ideas and framework of the research are proposed.The second part is the theory part.This part first defines the medicine electronic commerce and e-commerce logistics and distribution of the connotation and denotation of,clear the subject and scope of the study.Secondly,analyzes the relationship betweenelectronic commerce and logistics distribution,generally speaking,electronic commerce mode of different to some extent determines the choice of logistics distribution mode,and limited logistics and distribution patterns,but also affect the use of electronic commerce mode,implementation and innovation.Finally,the paper for the typical model of current our country electronic commerce distribution were system are introduced and compared.Provide theoretical support for the research.The third part is the part of the game that mainly includes the third chapter and the fourth chapter.The third chapter mainly expounds China's medical e-commerce distribution situation,and compares with the foreign pharmaceutical e-commerce distribution situation,provides ideas for the study and reference.At the same time,from the domestic and foreign medical e-commerce distribution situation,the paper analysis the key factors restricting the development of China's pharmaceutical e-commerce.Through the analysis,the paper argues that the impact of China's electronic commerce logistics distribution system factors,industry factors and consumption of these three aspects.The fourth chapter based on the third chapter comes up with our country medicine E-commerce logistics distribution mode selection method,direction and implementation of security strategies.The paper proposes to establish and perfect the corresponding distribution center and to build the logistics system,to select the reasonable distribution partner,to strengthen the cultivation of the talents of medical electronic business.At the same time,in order to protect the pharmaceutical electronic commerce and distribution efficiency and effect,the paper argues that it is not only to establish and improve relevant laws and regulations but also to appropriate to relax industry access standards and reduce the risk of consumer spending.The fourth part is the empirical part.This part mainly carries on the empirical research to the choice and application of the A enterprise electronic commerce distribution mode.The pharmaceutical electronic distribution of A enterprise as an example,from the actual situation,this paper will study theory into practice,and preliminarily verify the research results of the thesis,find the inadequacies of the study.The last is the summary and outlook of the whole paper.