Research On The Performance Appraisal System Of Binzhou Rural Credit Cooperatives-Based On The Balanced Scorecard

In recent years, the domestic financial system reform pace. Reform also contributed to the change of competitive environment, the financial sector is becoming more and more competitive. In this context, an enterprise only by constantly improve their comprehensive ability, in order to obtain the competitive advantage in the market. Domestic credit cooperatives reform steadily, its reform in order to adapt to the current domestic economic development, to build a modern rural credit cooperatives, improve credit agency international influence and international competitiveness, so that in the international competition of rural credit cooperatives occupies a space for one person. In view of this, it is necessary to establish a set of scientific, complete, efficient performance appraisal system for domestic credit cooperatives, which is beneficial for the long-term development of industry of domestic credit cooperatives. Industry of rural credit cooperatives had also have their own performance appraisal system, but the old system only considers the financial factors, and is not related to the non-financial indicators of the content, can not fully reflect the long-term development strategy of credit cooperatives, and the existing gap between the current economic development needs.In this paper, combining the development situation of Binzhou rural credit cooperatives, set up a new performance appraisal system. Using this set of evaluation indicators, to face the business credit cooperatives from four different layers to make a fair evaluation, credit agency business objectives as the basis, internal connections between every index to consider, work out the quantitative standard reasonable, at the same time to reach the situation but also on target for continuous tracking, timely, reasonable adjustment in order to develop target on credit. The new performance appraisal system can help the credit cooperatives to maximize the employees aware of the importance of performance appraisal, to mobilize the enthusiasm of their work, inspire their creativity, so as to enhance overall competitiveness driven credit cooperatives. This paper intends to use the Balanced Scorecard to establish the new performance appraisal system, realize the development strategy for rural credit cooperatives to contribute.