Font Size: a A A

The Research On Comedy Show Of Dragon TV Under The Background Of Comedy Boom

Posted on:2018-11-23Degree:MasterType:Thesis
Country:ChinaCandidate:X Q JiaFull Text:PDF
GTID:2348330539985099Subject:Communication
Abstract/Summary:PDF Full Text Request
In recent years,with the competition of variety shows more and more intense and the appearance of relevant policies,many Television station realize that differentiated content of programs is very important for brand building,then they began to study the Comic variety show.But excessively many competitorshas also raised a number of issues.For instance,the excessive reliance on stars,the lack of comedians,homogenization of patterns etc.Indeed,the comedy variety shows is not able to hold the audience's attention and have a lasting impact if Relying solely on manufacture of laughter.Dragon TV Firstly put forward the strategic of Permanently engaged in comedy career and has contributed a number of high quality original comedy variety shows For Chinese television business.These programs have Precise positionings,novel patterns and Rich content like multi-dimensional Shanghai culture,deep spirit of comedy,both classic and modern stage design,more interaction and happy atmosphere,Using the “star effect" to shape Program Brand and Fantastic integrated marketing.The above-mentioned practices has set a fine example for us and Television practitioners should learn from them.Specifically we should adhere to the original content,cultivate excellent screenwriters,dig grassroots personnel,improve the training mechanism,carry forward the comedy spirit.Only the constant brainstorming,innovation and excellence,the Chinese variety show market blossom everywhere,laughter forever.
Keywords/Search Tags:Comedy boom, Dragon TV, Comedy, Variety show
PDF Full Text Request
Related items