Collective Behavior Analysis Of Hot Topics About Social News In Weibo

So far,Weibo has become an important platform which allows internet users express and exchange their opinions.According to Sina data shows that in 2015 sina weibo's active users has reached 212 million per month.Users are more and more willing to express their views towards some hot events or topic.However,different from the lots of information and various value view of weibo itself,the opinion of users always be the same.If this consistent view continues to develop,the followed impact will not only to bring the shock in internet but also will determine the behavior of people in the real world.Thus,collective behavior has already showed in Internet world and has became a normal state of many hot topics in weibo.Nowadays,with the growth of self-media,the collective behavior in weibo has deeply influenced the resolution of the crisis,the defense of public transmission,the direction of public opinion,the maintenance of the order of transmission and even the strong progress of China's political democratization.This study as “a girl was attacked in HeYi hotel” event as an example” an example,trying to study the characteristics,incentives and influence of collective behavior in weibo.Moreover,this paper also trying to find the unique behavior and normal or special development law of collective behavior which can help it develop more helpful and efficiently.This is important for our stable society and national development but also for the healthy media civilization.Human beings can not exist in isolation,people seek and get along with a group is human beings' nature.Today,Internet is becoming more and more prosperous,this nature did not change a little bit but more pronounced.Weibo provides various groups for different kind of people.When new users decide to get in weibo,they choice their own groups they like and then they will defend their interests and maintain their consistency with groups.When some crisis event happened in the groups,the group will rise up and get together to depend their group interest.However,not every group will act in the same time,but with the time passed the group will be guided by some powerful aspects.From the perspective of the main body in weibo,this paper is trying to study how opinion leaders and event process influence the collective behavior.Hot events are often reflected by the intensity of the discussion of the user in weibo.Theemotion and action of the group can be expressed by language.More people get in to the discussion,more popular the event will be.Weibo provides a very convenient way for users to share which also help collective behavior's growth.This paper is going to find the reason why collective behavior can be formed.China is in a period of social transformation,various reform measures are gradually using which might lead many social conflicts occur.We have a lot of opportunities during the modernization,at the same time a lot of crisis hidden behind the opportunities.In a high-risk society,the trust between social individuals and the sense of social identity have been weakened but the sense of crisis is constantly being strengthened.When this sense of crisis become a common sense of a certain type of groups,collective behavior shows and becomes an unavoidable social risk no matter it in real life or weibo.In recent years,there are some new features has been produced in collective behavior.Confrontation and organizational behavior showed,followed by a result of solving some problems in a positive way and the growth of social democratization but also some problems.Network infringement and cyber violence have been frequently rationalized in group,at the same time,collective behavior on the internet also occurs in real world.In this sense,it is necessary to guard against the collective behavior in advance to maintain social stability while avoiding some network infringements.Collective behavior is not absolutely avoidable or fully standardized,under the weibo environment,collective behavior influence China's Internet society and real society.The analysis of the phenomenon and the construction of the theory all are able to provide better service for the real world.Moreover,analysis of collective behavior in weibo also in order to provide some suggestions and thinking about how to avoid and deal with collective behavior for media and government.