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Networked Journalism In The Perspective Of New Media

Posted on:2017-05-13Degree:MasterType:Thesis
Country:ChinaCandidate:Q Q XuFull Text:PDF
GTID:2348330512962542Subject:Journalism
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With the development of web2.0 era of network technology,the original traditional media also will be great changes,into the new media age.The development of network technology development spawned a series of new media,leading to a news release from the production chain link,until the audience get the news process and accept the way,all the consequent tremendous changes.Social media dissemination of information is one of the latest examples.Traditional media is facing difficulties,stagnation,is one of the reasons to explore new media,traditional media have roads.Over the past few years,only in the country,there are many traditional paper media encounter ceased,the situation is the collapse occurs.Looking abroad,the media and even the highly developed US market also continue to spread the message of traditional media bankruptcy.On the other hand,continue to explore the transformation of traditional media,the search for a way out,new media journalism became a booster network era forward.Faced with the rapid decline in circulation revenues plummeted predicament,the traditional media have turned to the web,the new digital media,in order to adapt to the habits of people web2.0 era news consumption,as well as the Internet age news production and consumption requirements,expect to traditional media survived the winter.However,only the original content of this paper is transferred to the network,and then to high-quality content to rely on a certain level of revenue,such digitization try is not enough.The emergence of social media such as the relationship between the audience and the news of the change information receiving environment also followed constantly changing.While traditional news consumption,such as television and newspapers is still one of the main ways people get news.Technological change makes the boundaries of news production and news audience somewhat fuzzy,but more importantly,also allows the audience to a certain extent by the comments,shares,etc.to participate in news production.With the rise of Twitter,Facebook and other global social networking sites,the Internet quickly entered the era of social networking,along with a flood of information has thus social forces fusion style spread;in China,microblogging and micro-channel has emerged as the user dependent on one source of news will brush daily.In this context,news agencies set up in the major social media platforms official account,the occupying high ground information dissemination on social media,has become a social media era the traditional media transformation new attempt.The New York Times Chinese network as a development of foreign media in China,which combines the advantages of foreign media operating international social media,social media as well as domestic operators when trying localization strategy,as well as social media operation strategy exploration process encountered problems and achievements,China is able to various media,both traditional media and new media.
Keywords/Search Tags:Social Media, Social Media Strategies, New York Times Chinese, Networked Journalism
PDF Full Text Request
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