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Study On The Wechat Interaction

Posted on:2017-10-10Degree:MasterType:Thesis
Country:ChinaCandidate:J D LiuFull Text:PDF
GTID:2348330503466901Subject:Radio and Television
Abstract/Summary:PDF Full Text Request
As a show platform,Pengyouquan can enhance the activity of communication between the users.Surfing in the Pengyouquan has become a part of their life.Pengyouquan is worth to be research according to the feature of itself or the influence an so on.Based on the social communication,researches in the view of social theory is sutiable.Howerver,on the current,the research from Sociology develop slowly and the content is single.This paper discuss the interaction in the Pengyouquan,based on the social capital theory of Lin.It explore the investment of the social capital,themobilization of the social capital and the the reciprocation of the social capital.The study shows that in the process of social capital investment,the position of the users based on the reality;and the use motivation include expression of emotion, social interaction,getting information and entertainment.In the process of themobilization of the social capital,the users prone to interact with stong ties,the interaction between strong ties deepper than weak ties. In the process of the reciprocation of the social capital, strong ties interaction can get rich affective reciprocation.However,information surge and complex relationship make difficult of communication.The study aims that by studying Pengyouquan interaction,teach the users management Pengyouquan well.
Keywords/Search Tags:Pengyouquan, social capital, stong ties, weak ties
PDF Full Text Request
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