A Study On The Influence Of Network Public Opinion On College Students’ Ideological And Political Education

Internet public opinion refers to the individual,the public or the group on the Internet to show a certain event and hot spots of awareness,willingness,attitude,mood and behavioral tendencies.With the arrival of the Internet era,the network public opinion along with the prosperity and development,the impact of ideological and political education continues to increase.In recent years,college students’ public opinion has become the new focus of university attention.It has a double impact on the ideological and political education of college students,which brings both opportunities and challenges.Based on the relationship between the network public opinion and the ideological and political education of the university students,this paper discusses the dual impact and the negative impact of the students.The main countermeasures are to try to put forward the countermeasures to improve the ideological and political education of college students Theoretical support.This paper is divided into three parts,as follows:The first part is the general overview of the network public opinion and the ideological and political education of college students.This paper analyzes the four unique characteristics of the network public opinion and the three main elements,and discusses the necessity of the influence of the network public opinion on the ideological and political education of college students in the public opinion,the network public opinion and the network public opinion of college students.The second part analyzes the influence of network public opinion on the ideological and political education of college students and the reasons.This paper discusses the positive influence and negative influence of the network public opinion on the ideological and political education of college students,and reveals the causes of the negative influence.There are four aspects: the educators judge and analyze the network public opinion ability behind the network in the network public opinion development;Discrimination and selection ability is not strong;ideological and political network platform construction is not perfect;network public opinion control is not in place.The third part explores the negative influence of network public opinion on the ideological and political education of college students.It points out that under the guidance of Marxism to lead the network public opinion,and give full play to the guiding role of ideological and political education,establish and improve the network public opinion control mechanism,strengthen the network ideological and political education team construction,play network public opinion information administrator and student backbone team role.