The Application Of Gamification In The Value Communication Of Cultural Heritage

In response to the call for "cultural heritage" and "Internet + Chinese civilization",I try to introduce gamification theory to help improving the use of cultural heritage.Gamification uses the game elements and digital game design techniques to solve non-game problems.This theory has been using in business,education and management.In this paper,I analyzed the theoretic,structure and content of gamification to explore the methods to propagate the value of cultural heritages.Firstly,I analyzed the concept of the game,gamification and cultural heritage to prove the gamification can be uesd in propagating the value of cultural heritages.Secondly,I introduce the theoretical sources of gamification.And then from the concept,structure and content of the three levels of gamification analysis.Finally,it discusses the concept and practice of the gamification in the propagating of the value of cultural heritage.