Research On The Development Of Jiangsu Intangible Cultural Heritage Educational-tourism Products

Since the beginning of 2012,the country has started to promote the study tour of young people.It is necessary for the school to go out of the campus through collective travel and concentrated accommodation according to the characteristics of the regional characteristics,the age characteristics of the students and the teaching content of each subject,and expand in the ordinary life Vision,rich knowledge.2016 "on the promotion of primary and secondary school students study tour," the introduction of a clear request around the study travel will be placed in a more important position to promote the healthy and rapid development of research travel.At present,there are still some problems such as lack of richness in the process of research and development,single forms of activities and inconsistent research.Intangible cultural heritage as a valuable endowment of good tourism resources,it will be combined with the study tour,on the one hand can enrich the level of research travel content,open up new forms of activities,on the other hand from the non-genetic perspective,Study travel to help non-left to open up the size of its trainees population,its cultural connotation to the majority of primary and secondary students,nurtured the future of the vast potential of the consumer market.Intangible cultural heritage study travel development to uphold the educational,active,practical and other principles,the design of intangible cultural heritage research curriculum resources,arrangements for experienced non-master tutor,please non-inheritance face to face communication,training a number of suitable for research Travel activity base.At the same time for different sections of the characteristics and educational objectives of the student groups,the design of targeted non-research travel products.In addition,we must build a guarantee mechanism for intangible cultural heritage study travel,the government should provide policy protection,financial security;schools to provide security,organizational security;inheritors as a research and development activities of the important carrier,to provide teaching security;Tourism enterprises are the main designers of research travel products and activities,to provide product protection;the media shoulders the responsibility of creating a good atmosphere for public opinion travel.