With the development of the society,the progress of science and technology,the Chinese zodiac graphic design more and more clearly present a graphical,symbolization,the industrialization trend,no matter from the actual demand,or potential demand,Chinese zodiac graphic design and its derivatives have a huge market demand and development prospects.This topic from the aspects of Chinese zodiac graphical design analysis,aimed at consumers between 20 to 35 years old users,from the theory of zodiac graphic design and target characteristics of user’s cognition,and its own development,to take the theory of the demand characteristics of the target group,combined with modern design concept,using the time development extremely characteristic expression and design principles,to extract the zodiac graphic elements and refactoring and design again,from the graph form,the picture form,derivatives application design,colour collocation point of generalizations,do graphic design and visual posters composition such as appropriate,harmony and appropriate,for the design theory of modern Chinese zodiac graphical method to provide the reference. |