Calligraphy Font Design Under The Influence Of Contemporary Media Technology

With the advent of the information age, the popularization of the Internet, the emergence of modern media technology, the font began to be widely used in art, design, literature, language, history, politics and other fields. As one of the important branches of the design,the design of the callgraphy font, which is influenced by the media teachnology in the process of forming,displays the variety of forms and styles,which is in line with the contemporary background of the font design art,expressing the artistic visual and the needs of the visual communication.This topic through the media technology environment of the calligraphy font, for people to use the change from the traditional Chinese characters to the change of the keyboard times, so that the requirements of the font design is constantly changing this direction as the starting point,induction, analysis, summarized under the background of media technology type fonts, forms, basic characteristics, design principles and values and other aspects, so as to widen the scope of font design, realize the integration with modern design, to meet people in the high-tech era because the fast-paced, high pressure working characteristics and state of life caused by for font straightforward, simple needs this phenomenon.And through the combination of graduation design creation,further explore the characteristics of the new technology calligraphy font design,so that it not only shows the influence of media technology calligraphy fonts can meet the needs of the masses,but also to fill the lack of calligraphy in the design of the research,to provide a theoretical basis for the modern font design.