Research On The Construction Of The Chinese Cultural Soft Power Under The Background Of Globalization

Globalization makes the way of social development,and production layout changed,presented the political multi-polarization,economic globalization and cultural diversity.At the same time,the diversification of communication channels and media technology and the propagation mode of innovation to our political,economic and cultural life produced a wide range of role and influence.Under the background of globalization,the national economy,science,technology and military hard power,such as increasing development,the comprehensive strength of the culture in today's environment has become one of the important standard judging comprehensive national strength and weak,and its influence is gradually enhanced.With the rapid development of economic globalization,cultural exchanges between countries are more and more frequent,culture for the improvement on the international competitiveness of the growing role of state.To strengthen the construction of China's cultural soft power under the background of globalization is the important premise to realize China's dream,is to highlight the superiority of the socialist system in our country an important aspect,is an important approach to improve the people's creativity and cohesion,and promote cultural soft power is bound to promote China's comprehensive national strength enhanced.Although our cultural soft power construction at present has obtained certain result,there are some questions need to discuss,is worth our further research.This paper under the background of globalization,mainly discussed some problems in the construction of China's cultural soft power,and how to improve the comprehensive strength of the Chinese culture,the construction of cultural power has carried on the thorough discussion.Culture construction in China lags behind that of the hard power construction,such as politics,economy,culture,the negative factors of the threat to our country's culture of globalization,China's cultural fault,lead to problems such as lack of traditional culture are studied,and put forward the practice of socialist core values,strengthen the traditional culture,Chinese traditional culture in the inheritance to innovate,promote the optimization and upgrading of cultural industry,put forward its own views.