Research On Construction Of D Enterprise’s Organic Agricultural Production Base

With the development of economy and the improvement of people’s standard of living, people begin to explore a more healthy life style, the organic agricultural productsrely on their health, pollution-free properties to get the people’s affection quickly, it is developing rapidly, and acquires a lot of market share, but it is undeniable that there is a series of problems existencein the process of organic agricultural products’development, such as high price, this distinction of organic agricultural products, organic agricultural products company is uneven, and so on.Organic agricultural products emphasize their pure natural, pollution-free in the production and they have strict industry standard, they are the embodiment of the sustainable development in modern agriculture, have a broaddevelopment space, there are a large number of agricultural enterprises pass through the organic certification and enter into the organic agricultural products marketevery year, which causes a fiercecompetitive environment in organic agricultural market. Therefore, select an appropriate organic agriculture development mode is the key toimprove market competitiveness and seize market share for an organic agricultural enterprise, D enterprise selectsthe developing mode of "company+farmers+base", and it is expecting to launch agricultural technology products and organic agricultural productsrelying on construction of the organic agricultural production base, D enterprise gets profits for itself and drives the improvement of farmers’income level at the same time, how to build and operate its organic agricultural productionbase is an urgent problem for D enterprise to solve.This paper takes the construction and operation of D enterprise’s organic agricultural products as an example, proposes the thought, method and strategy of constructing an organic agricultural production base, first, analyzes the relevant theory of constructing an organic agricultural production base, the developing status and trends of the organic agricultural products was introduced in detail; Second, analyzes the necessity and feasibility of D enterprises constructing organic agricultural base from demand and developing environmentaspects; Third, put forwards the construction and operation plan of D enterprise constructing organic agricultural production base, including two parts which are the constructionscheme and operation scheme; Finally, the paper put forwards countermeasures and suggestions of D enterprise how to construct and operate organic agricultural production on the basis of existing research.This paper takesthe basic theory-requirements analysis-development environment-construction process-operation management as the main study line, makes full use of the related research results at home and abroad, the principal sources arefrom market research report, D enterprise internal data, related research literature and news reports, etc., considering the characteristics of D enterprise organic agricultural production base construction and operation research, this paper mainly adopts qualitative research methods to solve the problem, the basic qualitative methodsapplied tothis paper are literature analysis, data integration, summary and ratiocination and so on, the related theoriesapplied to this paper are the project organizationtheory, process design theory,lean production theory, and the agricultural economy theory, combining with the actual situation of organic agricultural products cultivation and management, this paper focuses on two parties which are the construction and operation of organic agricultural production through the research and application of related theory. This paper has strong theoretical and practical significance, and it can provide decision support for D enterprise or similaragri cultural science and technology enterprises in the construction and operation of organic agricultural base.