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Study Of Vehicle Development Management Procedure Of Light Duty Commercial Vehicle Of FG Company

Posted on:2017-04-14Degree:MasterType:Thesis
Country:ChinaCandidate:H L WangFull Text:PDF
GTID:2309330482494085Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Vehicle development of domestic light duty commercial vehicle industry is under great challenge and opportunity, light duty commercial vehicle market need domestic original-developed model to better satisfy the demand of market segment, but limited by current market capacity, and strong competitors, for joint-ventured light duty commercial vehicle OEM, we should reference the advanced external product development route, ensure the technique and gene of the product, effectively shorten development period and reduce program investment. For vehicle development of light duty commercial vehicle, vehicle development management system can guarantee the success of vehicle development effectively. Reference advanced external vehicle development management system, stick to the independent development of the product, integrate global resources, and comprehensively apply simultaneous engineering to achieve the effective combination of light duty commercial vehicle industry features and international vehicle development management system.Comparing to domestic passenger vehicle industry, traditional light duty commercial vehicle industry applied vehicle development management system later, in order to keep a foothold in the automobile market with increasingly competition, vehicle enterprise shall rapidly launch automobile product both reflecting advanced product technology of international automobile industry, and meeting the demand of the market and complying with national regulation requirements, including the demand of the consumer of vehicle outer appearance, interior and functions, as well as the maximum contribution margin of the enterprise. Vehicle development requires the vehicle enterprise with the capability to design the product meeting the requirements of the consumer, and adequate funding required by vehicle development and completing design, development and manufacture of vehicle product in short period.In the time of competition, the key is effectiveness. Vehicle development management system is the tool to shorten development period effectively and improve product development efficiency. The success of product development efficiency has become the key to succeed in competition. Vehicle product is classic product with complexity. Vehicle product development process has the generality and uniqueness of complex product development. A successful vehicle product can achieve outstanding market performance if only with advanced product design, excellent quality performance and best cost control, and vehicle development management system is the key tool to achieve the targets above mentioned, and to support the vehicle product getting excellent market performance.Presently domestic light duty commercial vehicle enterprise has part of, not all of the design capability, such as they can design the outer appearance of the vehicle, and has certain technical conditions for vehicle development; inadequate sales volume of cash flow, in the history of international vehicle development, the cash flow can’t support the brand new vehicle product development if the sales volume of the automobile manufacturer can’t reach a certain level.FG Company is a JV enterprise manufacturing light duty commercial vehicle, the goal of this corporation is to study the advanced management theory of G Company as an automobile manufacturer, and launch the light duty commercial vehicle products of F Company in the international market, by considering the situation in domestic market. In the early stage of the cooperation, the undesired market performance of F130 made this demand more urgent. To ensure the success of F330 which is the high end product, we need to summarize the lessons learnt and optimize the management system of the company.This paper analyzed the issues and insufficiency of vehicle development management system of FG Company, and actual examples. This paper discussed the vehicle development management system, introduced the background and current study result of light duty commercial vehicle development management system, based on the current mode and issues of vehicle development management system of FG Company, optimized the light duty commercial vehicle development system of FG Company, which ensured the success of F330 project.
Keywords/Search Tags:Light Duty Vehicle, Vehicle Development Management, System Study
PDF Full Text Request
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