A Study Of Zhangjiagang Leisure Agriculture

Zhang jia gang City is located in the Yangtze River and the coastal economic belt two interchanges within the natural harbor Zhang jia gang Port and naming. This year, Zhang jia gang City, leisure agriculture is better able to blend one, two, three industries to help solve the "three rural" issue, the enormous potential for development of new industries. Leisure agriculture better and healthier development of three industries in Zhang jia gang restructuring in Zhang jia gang city’s economic development is of great significance. This article from the government, businesses, farmers, the customer’s point of view, the SWOT analysis method, Zhang jia gang optimize the development of leisure agriculture put forward reasonable proposals, combined with Nan Fung farming culture park as a practical example, to analyze the development of leisure agriculture in time, the existence of problem. Finally, is feasible suggestions. This program is divided into six chapters of this paper, the main structure designed as follows:Chapter Ⅰ:Introduction. Focuses on the background, clear research objectives, define the research object, as describes the main research methods, research ideas and structural arrangements。Chapter Ⅱ: Leisure agriculture Theory. Talking the Foreign and domestic leisure agriculture theoretical literature on a brief review, focusing on leisure agriculture model to conduct investigations.Chapter Ⅲ:Rise and Development: Zhang jia gang leisure agriculture development status. With field case basis, focusing on analysis of Zhang jia gang leisure agriculture development and the basic environmental factors, from the demand point of view of the current development of leisure agriculture in Zhang jia gang. Opportunities and Challenges Chapter Ⅳ:Zhang jia gang leisure agriculture SWOT analysis. It is detailed analysis of the development of leisure agriculture Zhang jia gang strengths and weaknesses, opportunities and challenges, noting that the development of leisure agriculture Zhang jia gang confusion.Chapter Ⅴ:Case Study.Nan Fung Zhang jia gang farming garden developments. Mainly analyzes the development status and farming garden main problems. Chapter Ⅵ:Norms and Innovation: Promoting Zhang jia gang leisure agriculture development. Focus from the local government support, infrastructure equipment, internal management mechanism, diversified business model, put forward five areas to promote the depth of marketing to promote the development of leisure agriculture Zhang jia gang countermeasures. Summary and Outlook. The main conclusions of the full text a brief summary, and future research efforts need to address the problems and prospects of direction.