The Project Design Of Smart Travel For Tourism City Destination

With the development of Chinese internet technology, tourism also face to the impact of the new age is inevitable. China National Tourism Development Committee Proposed a new idea "Smart Travel" in 2014 and they defined this year is the first year of Smart Travel. Then,the development of Smart Travel was start. Prime Minister Keqiang Li proposed the plan "internet plus" in the third meeting of the Twelfth National People’s Congress in 2015.This report will answer the follow questions, The demands of government、 company and consumer for the Smart Travel made by the mode "Internet+Tourism". All the case chose from the real business mode of Lijiang. First, focus on the government product which is aim to meet the government demands to analysis the technology needs of government and the direction of commercialize transition.Secondly, the report will though analysis b2b and b2c the two kinds of business mode to design a replicability business mode have high viscosity and user test. It is aid to offer a case for how to from smart travel to smart city.Finally, though analysis the three business mode marking promoter to summarize the direction of development.