| In this paper, the investment banking business of China’s commercial banks as the research object, through the study of China’s commercial banks to invest in the development of the banking business, foreign investment banking business development, the advantages and disadvantages of China’s investment banking business development, opportunities and current issues, to establish the business development strategy of China’s commercial banks to provide an important realistic basis. Investment banking business in foreign countries has been on a century of history, has been relatively mature, while in our country, the investment banking industry is still emerging industries, investment banking business development and to be further expanded. So at this stage, it is very important to study the development of investment banking in China’s commercial banks and how to grasp the direction of investment banking business development in the future.The first chapter is the introduction. In the second chapter, the paper mainly introduces the concepts of investment banking, investment banking, investment banking and investment banking products. In the third chapter, the article mainly analyzes the present situation, the development process of China’s commercial bank investment banking business model, as well as examples, America as an example, the development of foreign investment banking were reviewed, through analysis and examples of current mode display, development and current situation of banking business of domestic and foreign investment a comparative study, that China’s investment banking business in the development process, because in the background of other aspects of business innovation, risk prevention capacity, industry competition and investment banking have the same external differences in China, making China’s investment banking business development and foreign investment banks have significant gaps. In the fourth chapter, the author analyzes the problems and potential risks in the development of investment banking in China through the SWOT analysis of the advantages, disadvantages, and opportunities of development of investment banking in China. On the basis of the above analysis. the sixth chapter puts forward the countermeasures and risk prevention and control of China’s commercial banks’ investment banking, and points out that our country should further strengthen our country’s commercial banks’ competitiveness, and promote the sustainable development of investment banking in China.The present situation and development of investment banking business strategy... |