Research On The Core Competence Evaluation Of X Company Under The Financial Perspective

With the rapid development of economic globalization and technology, high-tech enterprises increasingly fierce competition, X company as a high-tech small and medium enterprises, how to form a competitive advantage, achieve sustainable development in the fierce market competition, the company is yet to be resolved issues. Competitive Advantage need to cultivate the core competitiveness of high-tech core competitiveness of enterprises by the business development strategy, a variety of factors research and development capabilities, marketing ability,and characteristics of high-tech enterprise determines whether it is from which side its research and development, marketing and other core competitiveness of enterprises to cultivate can not do without financial support, therefore, funds is an important factor in the high-tech enterprises to enhance their core competitiveness, therefore, from a financial perspective for X company’s core competence evaluation is a problem worthy of study.In this paper, X company as the research object, the application core competence theory and financial management theory, from X company in which internal and external environment, in the face of the X company external opportunities and threats and Company X has advantages and disadvantages based on the analysis, further analysis of the main factors affecting the X company’s core competitiveness, high investment, high risk, high reward characteristics X company has based, Based on the financial perspective and in accordance with the principles given in the X company’s core competitiveness evaluation index constructed. Design X company’s core competitiveness evaluation index system, analytic hierarchy process and fuzzy comprehensive evaluation method, the X company’s core competence evaluation, and the evaluation results were analyzed according to the results of the evaluation, the proposed X company’s core competitiveness from a financial perspective power promotion strategy.This study for X companies provide core competence evaluation method and basis, provide a reference for the evaluation of similar core competitiveness of enterprises, for the X company to enhance core competitiveness, creating a competitive advantage and enhance their market competitiveness is important.