The Research On Sales Customer Manager Performance Management Design Of AIP Jilin Branch

In recent years, with the boom of Internet financial development, the gradual risein the financial industry have a new force to be reckoned with, and financial servicescompanies in the Internet is changing the original growing number of traditionalbanking as the main payment and settlement, investment and financing pattern ofinternet financial services company engaged in growing, competition is increasinglyintense, sales manager flow of financial companies in the Internet is graduallyaccelerated, more and more companies realize the sales staff performancemanagement and optimization methods for reducing the change of core sales staffwastage, improve motivation sales manager exhibition industry has played animportant role. AIP Company is the representative of the financial companies, salesaccount manager is the rank AIP Company is engaged in business developmentworkers, AIP Jilin branch reform Sales Account Manager Performance managementis an important issue the enterprise is facing. Thus, AIP Jilin branch reform salescustomer manager performance management, is an important problem faced bycurrent enterprises. Combined with the company’s strategy and future businessdevelopment planning, through the study of this paper, from the enthusiasm to raisethe overall sales manager’s job, expansion of Internet financial company all productsmarketing work, optimize the distribution of interests mechanism, establish a set ofnew sales manager performance appraisal scheme and establish perfect guaranteemechanism, so as to enhance the sales customer manager exhibition industry’senthusiasm, promote internal fair competition, to strengthen the team, and ultimatelyimprove the branch level of income and profit.In this paper, from the analysis of the basic situation of AIP Jilin branch company sales customer manager performance management and the existingproblems for the foundation, obtain the data information through the investigationand study method, including performance planning, performance implementation,performance assessment, performance feedback and communication, the stage ofapplication of performance appraisal results and points out the existing problems inthe current performance management and analysis of its causes and the use ofobjective management theory and the method of key performance indicators,balanced scorecard, performance management cycle theory to exist a few problems inthe performance management is optimized, finally worked out a new performanceevaluation index system and the formation of the balanced scorecard, optimize theincentive mechanism and the interest distribution mechanism, improve theperformance appraisal of the internal communication the mechanism of processmanagement system and performance management, formulate the implementation ofperformance appraisal procedures, establish performance appraisal appeal mechanism,customer marketing bidding mechanism, achievement distribution acknowledgementmechanism and other protection measures, introduced to carry forward the enterpriseculture, to ensure the smooth implementation of the performance managementscheme. Finally the development of performance management solution sales accountmanager, have to rely on the strategy of the company, starting from the actualsituation of the company, starting from the main motivation, affect the sales customermanager business development from the immediate interests of security salescustomer manager based performance management program to develop, must form acomplete performance management circulation, strengthen internal communicationand feedback mechanism in order to achieve good results.