The Formulation And Implement Of Chronus Production Strategy Based On MG

This dissertation is based on a simulative system of company practice which is Man-agement Game(MG) developed by Carnegie Mellon University for MBA teaching.This project is popular with its comprehensive ability of students training and unique experience in Europe, America, Japan and other countries of Business Administration College and major companies. It was introduced into the MBA curriculum system or for staff training. With modern communications technology (especially computer network) development, Car-negie Mellon University, base on the interactive simulation, promoted Management Game into a worldwide participate in the management education curriculum.There are more than forty teams in2010’s MG course and competition occur between each teams. Team members have to collect data and formulate strategy in every business pe-riod. Then data will be delivered at Carnegie Mellon University Management Game interac-tive computer simulation system to simulate the operation result. The computer simulation system output business report at the end of each period.The Chronus which is a international watch making and sale company is managed by five executives. Its hit products are Auge fashion series and Rhea classic series, the marketing of two series was operated by CMOs.My duty is COO(Chief Operations Officer) and in charge of the R&D, production and transportation of two series products.This dissertation have made a comprehensive analysis to the practice of Chronus produc-tion strategy during2010-2012based on MG environment. From those analysis, I have dis-cussed the application of simulation practice during production operation of companies nowadays. At first the background, purpose and method of this research was stated also in-clude some production management theory based on which the formulation and choose proc-ess of production strategy in Chronus was made. The issues and difficulties during the im-plement of strategy was also mentioned. Finally this dissertation made a conclusion of the production management during past three years and my feelings and experience during this course.