Ordinary University Tourism Professional Students Humanities Quality Education Research

Humanistic quality education is the student to carry on the humanistic spirit as the core of literature, history, philosophy, art education. For tourism professional students, to meet the needs of the development of tourism in the future, only mastering the basic tourism service skills is not enough. To in the future career and achieve self-improvement, to adapt to the work must be in professional learning phase to master knowledge of humanities, natural common sense, geographical location and the Chinese and foreign history, foreign customs, knowledge of international trade in services, etc. Only with the knowledge really have the ability to work, to further grasp the connotation of tourist culture, thus to meet the needs of the development of tourism industry, tourism industry, the quality of the practitioners to improve as a whole. Because of this, to carry out humanistic quality education to improve the employment competitiveness of tourism professional students is particularly important. As cultivating talents of senior tourism services, tourism, not only to teach students professional skills, more important is to shape good personality on the part of the students in the professional training, make students form the self-discipline consciousness and good professional ethics. From the point of view of the growth of tourism professionals, the role of humanistic quality education is not limited to undertake to the student the cultivation of professional ethics education and stylistic expertise, more important is through the humanistic quality education to make students have a more profound experience of life, can feel the life philosophy, help them to understand the trend of the development of the industry in the future, know their own responsibility for the healthy development of the tourism industry. In the current period of history, college students in learning a strong tendency of utilitarian, practical, all kinds of qualification examination has an important role more and more, especially in applied undergraduate colleges and universities, the phenomenon of "urgent need first to learn" is more serious, the majority of students into professional qualification certificate and through the university English four, six levels as the main task of the college, the students although earning the professional qualification certificate, but lost the consciousness of independent thinking, dedication, service the vast number of visitors, and for a good work ethic. Because of this, to strengthen the humanistic quality education of college students is particularly urgent. How to carry out humanistic quality education, in turn, enhance students’ professional quality in industry after, is endowed with the mission of tourist professional educators, is endowed with the sacred duty of tourism development. Therefore, an urgent need to improve the tourism major in recognition of the importance of humanity quality education, to develop humanistic quality education of specific measures, to ensure that the humanism quality education to carry out the tourism major, make the tourism industry of the future practitioners not only has excellent professional skills, and able to freely use the humanities knowledge, noble ethics, work in high spirit, a high degree of social responsibility and perfect sound personality, making greater contribution to the healthy development of the tourism industry.